November 11, 2003

Top Ten Violations in Homepage Design

Jakob Nielsen outlines the Ten Most Violated Homepage Design Guidelines in his latest Alertbox. These cover the ten usability mistakes that about two-thirds of corporate websites make. So this list is defintely worth paying attention to. He goes into much greater detail about each item, but the top ten are.... # Emphasize what your site offers that's of value to users and how your services differ from those of key competitors # Use a liquid layout that lets users adjust the homepage size # Use color to distinguish visited and unvisited links # Use graphics to show real content, not just to decorate your homepage # Include a tag line that explicitly summarizes what the site or company does # Make it easy to access anything recently featured on your homepage # Include a short site description in the window title # Don't use a heading to label the search area; instead use a "Search" button to the right of the box # With stock quotes, give the percentage of change, not just the points gained or lost # Don't include an active link to the homepage on the homepage
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Tagged As Design, Info Architecture, Strategy, UI Design, Usability

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Posted at 07:36 AM

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Educational Child Toys

Those are some great points. Thanks for the link. I would definitely have to agree with what he outlined. As I have surfed the internet I have enjoyed those sites that follow these suggestions more than others.

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